Insights (Archive)

The New Campus Store: Putting Experiential Retail Concepts to Work on Campus

Techology has forever changed the way people shop.  With just a few clicks, swipes or voice commands, almost any item that consumers want is available from online outlets.  Campus stores are well aware of the competition from e-commerce sites, which attract students, alumni and fans with promises of low prices and convenient delivery.  Yet brick-and-mortar stores still have an advantage.  Physical retailers can create shared experiences that engage customers by appealing to their emotions and senses.  The goal of the concept - known as "experiential retail" - is to inspire people to interact with the stores' brands in ways that are not possible online. 

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Adding Digital & OER Course Material to Adoptions Follett Article

Selecting the right course materials for students is an important decision for faculty, schools and campus bookstores. Recent advances in technology are rapidly expanding
options for how content is delivered. Adding digital books and open educational resources (OER) can seem overwhelming if these categories are new to your institution.

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The Real Cost of Textbooks

On the surface, many students are surprised at the local costs of course materials per term. They often think that the materials are unaffordable, especially
when layering in the reality of rising tuition bills. The good news? Options exist that can bring the price of course materials within students’ reach.

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Outcomes Made Accessible: Improving Outcomes and Retention While Lowering the Cost of College Learning Materials

Most students pursue college as an investment in their future. Hard work and dedication now should pay off later with more career choices, better problem-solving skills and an expanded knowledge of the world.

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INSIGHT - Protect Your Institutional Brand While Reducing Expenses

Consistency is the foundation of strong branding. Every item on which your logo is applied represents your institution for the world to see. If you’re like most schools, controlling how your brand is portrayed is difficult because of inconsistencies in production, mismanagement of assets and a general lack of understanding of brand standards by department and administrative staff.

Managing brand integrity is very difficult when departments and staff source their own promotional and department items from various vendors. They often use outdated brand assets, and there’s no way to control how much is spent.

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K-12 Trends and How They Influence the Horizon of Higher Education

It’s natural to assume a “trickle-down” approach to trend spotting and believe that what’s happening in higher education guides educators and administrators in shaping the K–12 experience. After all, if entrance into colleges and universities represents the desired goal, then it makes sense that trends in higher education set the tone for how K–12 schools prepare tomorrow’s learners.  

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“All For One” partnership delivers added value campus-wide - Xavier University

Xavier University – the sixth-oldest Catholic and fourth-oldest Jesuit University in the country – is home to over 6,000 undergraduate and graduate students. Central to the Cincinnati-based university is its “All For One. One For All”. “The Power of X” motto urges students, faculty and the campus community to learn, serve and change the world together.

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Follett INSIGHT Article: The Perceived Value of Textbooks

How professors view the importance of their assigned course materials doesn’t always match students’ perceptions. In fact, students may not purchase required materials at all. Why is that? And what can professors do to increase the perceived importance of course materials? In this article, we’ll explore why this phenomenon is occurring, and what campus stores and professors can do to restore the perceived value of course materials.

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INSIGHT - Rented vs. Purchased Texbooks

College students have plenty of decisions to make, among them: purchase class materials or rent them? With the costs of textbooks climbing and with most popular titles readily available, renting new or used books is a growing trend.

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INSIGHT - Lowering the Cost of Textbooks Through On-time Adoption Submissions

Over the past decade, the cost of higher education has continued to rise faster than income growth, posing significant challenges for students and families struggling to afford a college degree.

Students are actively looking for avenues to find relief and avoid additional expenses, often cutting corners on basic needs in order to save money. Colleges and universities across the country are actively looking for ways to help their students address these rising costs, particularly with textbooks.

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Understanding the Truth Behind Today's Academic Retail Marketplace

Today’s college students face many challenges. One of the biggest is the rising cost of course materials — a product of a rapidly changing industry. According to the College Board, the average estimated full-time undergraduate budget for books and supplies is $1,240 in 2018–19.1

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Store transformation and partnership combined to create flagship campus store - UMass Lowell

Home to 18,000 students, UMass Lowell is a national research university located on a high-energy campus in the heart of a global community. As part of the university’s commitment to fulfill the needs of its ever-growing student body, support the university’s goal of environmental friendliness and help revitalize the town, UMass Lowell invested $95 million in a state-of-the-art complex to unify its North, East and South campuses and the community.

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Outsourcing the Campus Store

College and university officials today find themselves squeezed between two conflicting pressures. On one hand, they must continue to invest in the resources necessary to deliver the kind of high-quality education services that can attract, retain and graduate students, year after year. However, at the same time, they have to develop strategies for managing the rising costs of delivering an education in a tough global economy.

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